AdButler Review

Ad serving — simplified.

Build, manage, and monitor multiple campaigns with a time-saving interface.
INDUSTRY AVG. - 89/100 89%

Intended User: AdButler is a 3rd-party, cloud-based ad management platform built specifically for Advertisers, Publishers or Ad Networks.

Company Details

Name: AdButler

Website: adbutler.com

Address: 201 – 1001 Wharf Street Victoria, BC, Canada V8W 1T6

Phone #: 877-345-9839

Summary

AdButler’s delivery, scheduling, reporting, and targeting tools help to deliver and track advertising campaigns across the web.

Customer Ratings:

EASE OF USE
INDUSTRY AVG. - 86 90%
CUSTOMER SERVICE
INDUSTRY AVG. - 91 91%
FEATURES
INDUSTRY AVG. - 89 87%
PRICING
INDUSTRY AVG. - 91 70%
OVERALL
INDUSTRY AVG. - 89 84%

About AdButler

AdButler has been in the ad serving business for over 14 years now. It boasts an impressive list of clients that use their hosted service including Microsoft, MTV, IBM, Hewlett-Packard, and Allstate. They have extremely fast ad delivery and can handle custom ads of all formats. Their pricing model is a little high than some of their other competition, but they do offer some nice features.

 

AdButler supports all standard banner sizes, Flash, CSS, pop-ups, text ads, videos, interstitials, as well as complicated script ads. Text ad blocks are also fully supported. They also offer a no-questions-asked 30-day trial. If you’re not fully satisfied at the end of the trial, they will give you a prompt refund. They also offer technical support. AdButler does not have its own ad exchange to help you sell your unsold ad space inventory.

 

AdButler is a good choice for both small and large publishers. Small publishers can take advantage of the scalability this ad delivery platform offers. Make sure you add this to your list of hosted services to try.

Ad Server Features:

A/B Testing

Ad Inventory Management

Ad Optimization

Banner Management

Cloud Based Solution

Conversion Tracking

Event Triggered Actions

Lead Management

Mobile Ad Serving

Multi-Campaign Management

Native Ad Serving

Newsletter / Email Ad Serving

Referrals / Affiliate Program

Rich Media Ad Serving

Video Ad Serving

White Label Solution

How Do We Determine Our "Top Choice" Ad Server?

We rate each ad server on a number of factors with a given score between 1-10. Then we average out those scores to give you the overall score that you will see listed at the top of the page. Some of the top criteria that we look at are the user interface and ease of use, reliability, reporting, targeting, features, pricing, company reputation, and support. 

 

We are confident that if you read our reviews you will find the best ad server for your business, however we still recommend that you contact a couple different ad servers yourself and demo their systems to make sure you choose the right fit for you.

Finding The Best Fit For Your Business

When looking through our list of ad servers, keeping your individual needs in mind is very important. Many of the companies listed above have different specialties and features. Some are aimed at small-medium sized publishers, while others cater only to premium websites, and may even be powered by Google and Facebook. But remember, just because it has the name “Google” on it, doesn’t mean it is the best fit for your business needs. 

 

Again, if you are having trouble deciding which ad server company would fit your business best, we suggest you contact a few different ad servers to demo their system – and be sure to ask a lot of questions.

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